If you know me, you know that this article was coming. In fact, you all should be surprised it wasn’t already posted by the time this one will be.
Before we even talk about the trailer, let me educate the uninformed. Mike Flanagan is one of my favourite working filmmakers. He understands horror at a core level – and then allows you to empathize with his characters through proper drama. Why do horror films work better than others? Simple, because you care about the characters. The villain or our heroes. In some slasher series (take a stab at any really), by the end of their franchises, it becomes less and less about an on-going hero (with some exceptions), and more and more about a hero. We don’t go to see any Friday The 13th films except to see Jason kill some teenagers. We do go see any of the Scream films, or the recent sequel to 1978’s Halloween, Halloween. I know, names for movies are strange. But that’s what works best with Flanagan. You care about his characters.